Effective Writing: Improving Scientific, Technical and Business Communication
Christopher Turk
Language: English
Pages: 288
ISBN: 0419146601
Format: PDF / Kindle (mobi) / ePub
Effective communication is vital to science, engineering and business management. This thoroughly updated second edition with a new chapter on the use of computers and word-processors gives clear, practical advice illustrated with real-life examples on how to select, organize and present information in reports, papers and other documents.
Check the result against this scale: 5 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . fairly easy 7 or 8 . . . . . . . . . . . . . . . . . . . . . . . . . . . . standard 9 to 11 . . . . . . . . . . . . . . . . . . . . . . . . . . fairly difficult 12 to 15 . . . . . . . . . . . . . . . . . . . . . . . . . difficult 235 17 or above . . . . . . . . . . . . . . . . . . . . very difficult (Adapted from Robert Gunning, More Effective Writing in Business and Industry
pore sizes estimated at 5–50 angstroms. The tightness of the meshwork is demonstrated by the relative slowness with which a dry lens takes up water and becomes fully hydrated. Also, our tests have shown that, if the lens is completely clean, an external solution changes places with the internally held solution only slowly. The difference between these two passages lies in the way language is used, since the technical content is the same in both. They show that it is possible to make the
DISCUSSION are not as useful as informative headings that genuinely focus attention on the essence of the following paragraphs. Emphasise the relative importance of the divisions and sub-divisions by careful use of capital and lower-case letters in your headings, and by moving successive sub-divisions further to the right. Make your headings stand out from the text by underlining or by using a bold typeface. 7.2 Systems of Numbering 7.2.1 The range of systems available Three systems of
the same lines. Most readers find this ‘bitty’ to read. The flow of the information is constantly arrested by full-stops, and there is an uncomfortably jerky feeling. There are two reasons why such writing is not a good solution to making a text readable. First, short sentences of similar lengths become monotonous. Readers are sensitive to repetition, whether of words, structures, ideas, or sentence lengths. Variety is valuable since it aids attention, and makes reading more interesting, so
ABOUT THE TASK 143 Switching Junction RATINGS CHARACTERISTICS type status case ±VD Ptot @Ta −IGS −IDS −V rds Crs ton toff S mW mb S S (P)GS on max. max. max. V °C max. min. max. max. pF ns ns V nA mA V → BS D TO- 40 350 25 0, 50 11 25 5 10 10 V78 18 25 BS D TO- 40 350 25 0, 20 7,0 40 5 15 15 V79 18 25 BS D TO- 40 350 25 0, 10 5,0 60 5 15 25 V80 18 25 2N3 D TO- 30 300 25 0,1 2 6 220 1,5 120 100 966 72 2N4